Beef on Dairy, But Not Like You’ve Seen Before
Beef on dairy is not new to our industry. In fact, we create more beef cross calves than ever before as dairies zero in on genetic selection and turn up their selection intensity. Utilizing beef sires on lower genetic quality dairy cows is a routine genetic management strategy. Because we create more beef cross calves than ever before the need to differentiate yourself has never been greater as competition increases in the market.
Beef InFocus brings dairy producers proven and reliable beef genetics that maximize calf crop value and drive beef supply chain efficiency. Beef InFocus is unique compared to other beef on dairy programs. Find out why below!
Beef InFocus: Proven Dairy Performance with Beef Supply Chain Marketability
Bred By Design
The genetic engine behind Beef InFocus is ABS Global’s exclusive terminal beef genetic line, NuEra Genetics. NuEra Genetics was started in 2014 to improve profitability through precise genetic selection, primarily focused on terminal performance for dairy producers. NuEra is comprised of a SimAngus hybrid line and designed as an ideal terminal solution that maximizes productivity, efficiency, and sustainability while complementing the dairy cow.
Beef InFocus sires are specifically selected for growth, feed intake, and carcass quality, but evaluated upon performance on dairy before entering the lineup.
Validated for Dairy Performance
With dairy producers top of mind, ABS looks at three trait categories that drive profitability on a dairy: genetics, fertility, and calving. Thus, before any sire makes it to our Beef InFocus lineup, we measure their predicted performance compared to more than 4 million fertility records on over 1,000 farms and 1.6 million calving events to ensure they meet our program thresholds. Additionally, we work to determine the dam population—Holstein, Jersey, or both—each graduate will compliment best through a phenotypic evaluation of frame and muscle score.
Beef InFocus is the only beef on dairy program that tests and hand-picks bulls based on dairy performance. Our entire line up has been proven to perform on dairies, so you can assure consistent performance.
How does our index work?
The BeefAdvantage Index starts with an ABS evaluation that assesses the sires based on their performance in the traits listed above. Then, it weights those traits based on their potential profit impact for a point gained or lost on a dairy. Thus, you can take out the guesswork of selecting the right beef sires for profit relating to dairy performance indicators.

Beef InFocus is the only beef on dairy program that tests and hand-picks bulls based on dairy performance. Our entire line up has been proven to perform on dairies, so you can assure consistent performance.
Bred by design.
Validated by data.
Driven by results.
Beef InFocus is the premier beef on dairy program designed specifically for dairy producers looking to make the best beef cross calves. ABS is your trusted source to create more valuable beef crosses without compromising the foundation of your dairy.
Get in touch with an ABS Representative today about creating more valuable beef cross calves with Beef InFocus by completing the form.